Vol. 14 No. 2 (2018)

Published: 2018-06-28

The Chinese E-Commerce Search Advertising Business: A Case Study of Taobao

Joseph Richards, Min Li
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Exploring The Social Marketing Impacts of Virtual Brand Community Engagement

I Ping Chiang, Shou En Tu, Ling Hui Wang
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Dutch Managerial Leadership Strategies: Managing Uncertainty Avoidance, Feminine-Related Social Roles, Organisation Prosperity Focus, and Work Orientation within A Polder Framework

Christopher Selvarajah, Denny Meyer, Andre de Waal, Beatrice Van der Heijden
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